Cloven App Privacy Policy

Last updated 17/8/2025.

Cloven (“we”, “our”, or “us”) respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, store, and share information when you use the Cloven app and related services (collectively, “the Service”).

1. Information we collect

We collect the following types of information:

a. Farm and livestock data

When you use Cloven, you may record details such as:

Livestock identifiers and records (e.g., tags, breed, health events)
Farm operations (e.g., movements, feed, weights, treatments)
Photos, notes, and other data you choose to add.

This data belongs to you.

b. Account information

When you create an account, we collect your:

Name and contact details (e.g., email address)
Password or authentication credentials
Subscription or billing details (if applicable).

c. Usage and technical data

We may collect non-identifiable data about how you use the app, such as:

Device type, operating system, and app version
Log and performance data
Interaction patterns (e.g., which features are used most).

2. How we use your information

We use your information to:

Provide and improve the Cloven app and related services
Securely store your farm data in the cloud
Respond to support requests and communicate with you
Analyse anonymised data to generate insights, trends, and statistics (for example, average herd sizes or seasonal trends)
Maintain and improve app performance, reliability, and usability.

We will never sell your personal or identifiable farm data to third parties.

3. Data sharing and anonymisation

Your farm data is private to your account. We may use de-identified (anonymised) data from all users to produce aggregated insights such as:

Benchmarking and trend reports
Regional or national livestock statistics
Product improvements and research.

Any such data cannot be used to identify you, your farm, or individual animals.

We do not share identifiable information unless:

You have given explicit consent, or
We are required to do so by law.

4. Data storage and security

Your data is stored securely in the cloud using reputable third-party providers. We take reasonable technical and organisational measures to:

Protect your information from loss, misuse, and unauthorised access
Encrypt data where appropriate
Regularly review our security practices.

You are responsible for maintaining the confidentiality of your account credentials.

5. Data retention and deletion

We retain your data for as long as your account remains active. If you close your account, your personal and farm data will be deleted from our active systems within a reasonable timeframe. We may retain anonymised or aggregated data for analytics, product improvement, or research purposes, as it cannot identify you.

6. Your rights and choices

You can:

Access and update your account information at any time
Request deletion of your account and associated data
Withdraw consent for optional data uses (where applicable)
Contact us with any privacy-related concerns.

To make a request, please email: [Enable JavaScript to see email] .

7. Third-party services

Cloven may use third-party providers for:

Cloud hosting and data storage
Analytics and crash reporting
Payment processing (if applicable).

These providers only have access to the data necessary to perform their functions and are required to protect it in accordance with privacy laws.

8. Changes to this policy

We may update this Privacy Policy from time to time. Any significant changes will be communicated within the app or via email. The most recent version will always be available on our website.

9. Contact us

If you have any questions, concerns, or complaints about this policy or how your data is handled, please contact us at:

Remote Reach Pty Ltd
Email: admin [at] remotereach.com.au